Jennie is once again bringing her signature presence to the world of Chanel.
The Blackpink star fronts the Chanel Coco Crush 2026 campaign, continuing her long-standing relationship with the French luxury house through its fine jewelry line. The new campaign places Jennie at the center of Chanel’s Coco Crush universe, where modern elegance, music, and fashion intersect through a refined visual language.
As a global music icon and style influencer, Jennie’s collaboration with Chanel has evolved across seasons and categories, from runway moments to beauty and couture. Her appearance in the 2026 Coco Crush campaign further cements her role within Chanel Fine Jewelry, highlighting the collection’s bold yet timeless aesthetic.
Coco Crush, known for its graphic quilting and clean lines inspired by Chanel’s iconic motifs, aligns seamlessly with Jennie’s understated confidence and contemporary style. The campaign reflects a balance of strength and femininity, positioning the jewelry as both expressive and effortless.
With this latest chapter, Jennie continues to embody Chanel’s modern muse, bridging pop culture and high fashion while reinforcing her influence on a global stage.
