Bad Bunny headlined the Super Bowl LX Apple Music Halftime Show at Levi’s Stadium in Santa Clara on February 8, 2026, delivering a colourful and culturally rich 13-minute performance that doubled as a love letter to his Puerto Rican roots. The Puerto Rican reggaeton star, clad in an all-white outfit, transformed the stage with scenes reflecting daily life on the island and performed many of his hits entirely in Spanish — marking the first halftime show dominated by a Spanish-language set. Lady Gaga joined him for a salsa rendition of her song, and Ricky Martin appeared to perform together with Bad Bunny, while other celebrities like Cardi B, Pedro Pascal and Jessica Alba danced amid energetic choreography and themed sets, including a real wedding and La Casita backdrop.

Beyond the music, the show brought messages of unity and celebration of Latin culture to one of the world’s biggest entertainment stages. As Bad Bunny closed the performance, displays including “Together we are America” and “The only thing more powerful than hate is love” reinforced themes of inclusion and solidarity across the Americas. His tribute, which also wove in reggaeton history and pride in Puerto Rican identity, followed his historic Grammy wins and sparked both widespread praise and political commentary, reflecting the cultural impact of his performance.